Why we like itE*TRADE has long been one of the most popular online brokers. The company’s $0 commissions and strong trading platforms appeal to active traders, while beginner investors benefit from a large library of educational resources.
Pros
- Easy-to-use tools.
- Large investment selection.
- Excellent customer support.
- Access to extensive research.
- Advanced mobile app.
- Commission-free stock, options and ETF trades.
Cons
- Website can be difficult to navigate.